25 Apr 2014

Review: Etude House Dear My Blooming Lips Talk Lipstick in BE104

If there's one asian brand that I've wanted to delve into it's Etude House. Every time I watch an 'asian beauty haul' video posted by a YouTuber I instantly turn green with envy as the packaging cuteness is 100/10 and the products look immaculate. Lucky for me I was able to pick up a few Etude House goodies when I travelled to Thailand last year, one of which was the Dear My Blooming Lips-Talk lipstick, which undoubtedly has one of the most adorable packaging I've ever laid eyes on. 

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I bought all the Etude House products on a whim as I didn't think to research what the most popular products were whilst I had internet access at hotel so I grabbed whatever looked the most useful (ahem.. most cute). I didn't want to go overboard with the makeup shopping so I limited myself to one lipstick and I'm actually quite pleased with my choice. I mean just check out the detailing embedded in the lipstick - before even testing it I'm already sold. 

The actually packaging of the lipstick can come across as over-the-top girly but coming from me, the most un-girly person, I don't mind it. I think it's nice to have a little variety in your collection, especially if your collection consists of all black uniform brands. 

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I purchased the shade in BE104  which, according to my research, means that Etude House classifies this as a beige tone. I originally thought it was a deep plum shade (damn those florescent lights), but it leans more of a pink beige almost mauve like. Which is definitely up my alley as I can wear it everyday without looking like I'm trying too hard. 

I am very impressed with the opacity of this lipstick, with one swipe your lips are fully covered. The texture of the lipstick is quite creamy, it sits very comfortably and almost nourishing on the lips for the first couple of hours, however it slowly fades away during the day to accentuate all the creases/flakes on your lips. Therefore it's definitely best to exfoliate beforehand, and to remove/reapply every couple of hours. 

Because Dear My Blooming Lips Talk lipstick is on the thicker, creamier side of things it doesn't slip and slide around your mouth. You could possibly get away with wearing with for 5 hours (without eating/drinking) but as I mentioned before it will start to dry after the first 2-3 hours. 

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Overall, I'm thoroughly impressed despite the inevitable dryness that occurs. This has become one of my go-to lipsticks as the shade is just so wearable and it sits so comfortably on the lips for the first initial hours. 

What lipstick shade have you been loving lately? 


  1. The shade is really pretty. I never tried the Etude house Dear My Blooming Lipsticks but I love their packaging!

  2. This looks like a really beautiful, everyday shade! The formula sounds pretty decent, and the packaging is adorable! I remember swatching these while I was in HK, I did like the look of them but I told myself I didn't need any more lipsticks! Semi regretting that now...

    Tasha // shiwashiful.

  3. Such a beautiful everyday neutral pink!! I really must pick one of these up while etude house is easy for me to get! It looks so creamy!

  4. I've always loved the packaging of this lipstick *_* I love the little design engraved in the bullet too. The color is so pretty, definitely one I would wear a lot.

    Sheri | Behind The Frames

  5. Amazing color! I love Etude House products, they have such a good quality.

  6. That has to be the prettiest lipstick I've ever seen! Great post and swatches :)

  7. After going to Japan and having a huge Etude House haul, I am now having cravings for more! I picked up a few of these lippies and they are so nice! xx

  8. etude house packagings are so pretty omg ; u ; i will get one of these one day, i've read so many reviews.

    xkisekii // photography&beauty blog

  9. I've never tried Etude House products but whenever I browse ebay for Asian makeup I love the packaging of Etude products. Love the shade of this lippie too, looks really nice on you

  10. I love the packaging and the colour!


  11. ah!! i'm so happy that one of my favorite beauty bloggers is picking up asian products to review!!

    i've been meaning to go on an etude haul pretty soon, but haven't exactly decided on what products i should get. based on your review, i'm pretty sure i'll be definitely adding this into the cart! thank you!

  12. Anat Paz Kotler27 April 2014 at 14:51

    This lipstick is really my color, love it

  13. Love the colour! Haven't tried any lipsticks from etude house yet but their packaging are always so cute! And I'm definitely a ssucker for packaging haha ^__^


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